Branding.

WeCare^™ Re-branding process.

Client

WeCare TLC is a medical risk management company that leverages the onsite primary care clinic to save
money on healthcare while improving patient health and wellness.

Strategy

Suffering from mis-matched sales literature, presentation media that was lacking in zest and a dated identity our mission was to bring everything together an bring WeCare TLC into the 21st Century with compelling print, electronic and a brand identity that was representative of the company as it moved into a prominent position in the future.

Development

Our first task was to rebrand print material which included presentation folders, sales kits and statinonary. An updtated look to the current identity was also required to tie it all together. As the WeCare "brand" has been well established over the years, the task was to take the current logo and move it forward to todays smart media concepts.

Current	Solution

Other Components

Continuity in design for the WeCare brand was foremost. This capability was presented in the following:

Print

Presentation Folders
Sales Sheets
Stationary | business cards, letterhead/2nd sheets and envelopes
Tri-fold brochures

Electronic

Power Point Presentation
Inner Office Templates
Re-design of the Corperate web site in developement